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Yes, you can pull off dark lipstick! Here's how

A guide to test-driving a dramatic lip — without looking like Wednesday Addams.
Photo, Carlyle Routh. Hair & Makeup, Vanessa Jarman. Photo, Carlyle Routh. Hair & Makeup, Vanessa Jarman.

Stuck using the same pink lip gloss you've been wearing for years? Consider taking a new beauty cue from New York and London's Fashion Weeks and completely change your look with a bold lipstick. While the dark shades of aubergine and merlot spotted on runways might skew too goth for everyday rotation, there are ways to make this trend work for you.

If you want to make a statement:

For a bold, intense look that lasts, start by outlining your lips with a waterproof liner. When applying the liner, smile but keep your lips closed. (This admittedly awkward technique helps stretch out the natural lines of your mouth for more even coverage.) Fill in the rest of your lips with the liner to create a stay-put base before adding your preferred lip colour.

If you'd rather play it safe:

For a toned-down look that's not too opaque, mix your lip shade with a clear balm to diffuse the colour. Then, dab it onto your lips using your ring finger for a stain-like effect. And one more word to the wise: Keep the rest of your makeup fairly simple. Let your lips do the talking.

For more runway inspiration, check out the looks below:

bold lips fashion week

At Naeem Khan, by Maybelline

Get the look: Maybelline New York Color Sensational Creamy Mattes in Touch of Spice, $10.

Yes, you can pull off dark lipstick! Here's howCredit, Maybelline New York.

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At Marissa Webb, by Maybelline

Get the look: Maybelline New York Color Sensational Vivid Matte Liquid in Berry Boost, $13.

Yes, you can pull off dark lipstick! Here's howCredit, Maybelline New York.

Zac Posen, by M.A.C

Get the look: M.A.C Lip Pencil in Chestnut, $20. M.A.C Retro Matte Liquid Lipcolour in High Drama, $24.

Yes, you can pull off dark lipstick! Here's howCredit, Luca Cannonier.

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